學刊論文
The Nature of Automatic Processing: Form Stroop Matching Experiments

中華心理學刊 民 77,30 卷,1 期,21-31
Chinese Journal of Psychology 1988, Vol.30, No.1, 21-31


Wen-Yau Hsu(National Taiwan University);Chao-Ming Cheng(National Taiwan University)

 

Abstract

It is commonly held that automatic processing is free from attentional control and that an automatically-operated skill is executed without interfering with other ongoing activity. Two experiments were reported to assess this view. Experiment 1 required subjects to judge whether the ink color of a colored word was the same as or different from the color spelled by the word. Results show a longer matching latency for incongruent than for congruent words. Experiment 2 compared two orientations of stimulus display, in each of which the word-color matching was investigated under two conditions, congruent and incongruent. Results show a shortening of matching latency taken longer for the incongruent than for the congruent condition from upright to upside-down display. These results do not support the view of automaticity mentioned above.

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